Your dress code is your secret weapon! Handle it with care! PART 1 First off, do not mistake this for a Barney Stinson recital of the Bro Code, because dressing the part doesn’t necessarily mean “suit up!” Quite the contrary, and this is where perhaps some of us get it wrong; a suit is not always proper. In this issue I will focus on the corporate environment, but make sure to follow the next issues exploring other environments. Certain contexts require certain attires. And your keen knowledge on what to wear to what event will score you brownie points without you even knowing, it’s a secret weapon that is way underrated in my opinion. But worse, a wrongful...
Over 100% funded first day on Kickstarter! Overwhelmed by the positive feedback we received in the first 24 hours of the campaign, we are speechless! The only words that come to mind is WOW, and THANK YOU! At the start of this journey, we knew that it would not be easy. We weren’t reusing a product that existed already. We weren’t doing this full time. There were no guarantees of success. We weren’t backed by any investments. We knew nothing of the industry itself. It would have seemed like a daring adventure. And it was. But fast forward to 2 years later and here we are! Armed with a truck load of motivation and so much acquired experience we were...
Oh man! That New Year is right around the corner, and I can’t stop thinking about the launch! We are dead set on making the official launch in this upcoming year. The wind gusts in the right direction and we’ve put in the work. The details are being worked out, still a couple items to iron out, but all in all…I’d like to say that we have kicked some ass. Jason has been steadfast with the vision, I’ve been hard-core with the setup of the business and together we have set the ship ready for the big journey. It’s all essentially a great act of coordination. “Un coup de théatre” if you will…a mish-mash of deciphering treasure maps and washed-up...
Right now, it’s all about steady progress. So we’ve come a long way, and it ain’t easy don’t get me wrong, but man does it feel good. Seeing the first models come to life from a sketch makes my brain twitch and my heart beat. And along the way, so many decisions to make…Is it the right size? Color? Do we add some bling to it? Is it too flashy? Not flashy enough? Silver? Gold? Platinum? All? Not all decisions will be good, trust me, but decisions have to be made. Ever hear of that saying: analysis paralysis? Well you don’t want to go there, especially in a start-up phase, cause momentum is a cruel mistress for real and too much...
In its darkest days shine the smallest ideas. From a dissident time in our lives, when a business venture proved more complicated than anticipated, arose a new concept. This concept would put on hold our original aspirations, whilst putting in place what we had learnt. If there was one way I could sum it up for you all; keep it simple. My buddy and I have been entrepreneur-minded but caged in the nine-to-five world for too long. Nearly 2 years ago, we decided to partner up and join forces after a few failed solo attempts to break free. You see it takes much to take the first steps, not unlike a child with his hands in a swaying frenzy in front...
